John Masefield Junior

About John

The Full Story

A creative, passionate individual with more than 15 years experience in fashion retail. 

Global experience from the UK and Asia Pacific.

Skilled in Visual Merchandising, including concept design, campaign launches and activations. 

Experience working with global brands, including apparel, home and food. 

A specialist in seasonal events. 

Personal interests include DJ’ing, Hiking and local community farming projects.

A proud dog owner. 

Visual and Marketing

"John project managed the Italy openings for us at Gap, his creativity and commerciality delivered stunning results. He then went on to Manage Franchise in Asia Pacific" 

Head of Visual Merchandising

Abi Goodwin

Creative Direction

"John brought the CNY and Ramadan campaigns to M&S. 

From concept design through to product selection, he shaped what our Global seasonal campaign strategy should be" 

Creative Director

Gilberto Santana

Event Management

"It was a pleasure working with John.
He brings positive energy to his team, and made me feel welcome"


HK Street Artist

Professional Experience

Head of VM & Marketing
Cotton On HK

July 2016 - Current day.

Moved to HK to work for the number one brand in Australia.
Worked on range building in reverse seasonality, adapted the in season layout and influenced Marketing executions.
Created experiencial marketing events and activations.

Global Head of Seasonal Creative
Marks and Spencer

January 2012 - July 2016

Managing creative vision through stylists, studio design teams and production value. 
Responsible for all windows and in store creative.
working with designers in Apparel, Home, Beauty and Food and pulling collections for advertising. 
Responsible for all global events.

Head of Asia Pacific, Australia and South Africa 
Gap Franchise

January 2009 - December 2011

Managing and influencing business partners, from buying through to execution. Growing the business, whilst maintaining brand identity.

Regional Visual Manager 
Gap Europe

Apr 2005 - Dec 2008

London Regions.


Get in touch or sign up to receive all the latest updates regarding my Fashion Styling Portfolio.

"Music is the answer to our problems"

Resident DJ:
Mavericks - HK
Eagle - London

When John DJs at Mavericks it’s like an authentic journey into the most cutting edge London clubs of the 80s... An all encompassing style that goes far beyond cliches, it’s a sound that is a reminder of good times when innovation reigned supreme.”

Jay FC, Mavericks HK.



My french bulldog


My pad


My neighbours

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Hong Kong

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